Exclude low-intent or internal searches from brand report
Exclude internal or low-intent queries (e.g. login, support) so the brand report focuses on genuine discovery. Use contains for brand and notContains for terms to exclude.
SELECT *
FROM get_report
WITH(
SiteUrl='sc-domain:mycompany.com',
StartDate='today-30d',
EndDate='today',
Dimensions='query',
DimensionFilterGroups='{ "filters":[
{ "dimension":"query", "operator":"contains", "expression":"brand-name" },
{ "dimension":"query", "operator":"notContains", "expression":"login" },
{ "dimension":"query", "operator":"notContains", "expression":"support" }
] }'
)